Pro account users can set their own prices and earn a profit.
First, some ground rules:
- When you're logged in, the prices you see in the shopping cart will be SmugMug's base prices, not the prices you set. This enables you to order at cost. After you've set prices, you can see them like a customer by clicking the Visitor View button on your SmugMug homepage.
- In general, products with blank fields (boxes) are available for purchase at SmugMug's default prices and are not tracked or listed in your sales reports.
- If you want a product unavailable for purchase by your customers, you must price it at $0.00.
Got it? Ok, let's go make some money...
While logged in with your main password (not as an assistant), choose the Tools Menu near the top of every gallery page.
Select Set Prices, under "This Gallery".
You'll see the following:
You can price at three levels. We recommend that you start by pricing at the portfolio level. Portfolio pricing applies to every printable image on your SmugMug site.
You can override portfolio pricing by using gallery and/or individual image pricing.
More specific pricing takes precedent, so if you price your portfolio 4x6 glossy at $10, but price a specific gallery's 4x6 glossy at $2, the photos in that gallery will show up in the shopping cart at $2 a piece for 4x6 glossies.
Step 1: your portfolio
When you select Set Prices, the first page you'll see is for setting prices for a gallery of images — the gallery you were in when you selected Set Prices.
Click the Portfolio link. You'll see this:
Simply go down the list and type the prices you wish to charge. When you're done, click Apply Prices.
Things to keep in mind:
- If there is a product which, in general, you would not like available for purchase... simply enter a 0 (zero).
- Type in just the number, no currency symbol.
- Keep a sharp eye out for blank boxes. Blank boxes = at cost sales.
Decoding the example above:
- See that 0? Customers will not be given the option to purchase 4x6 matte prints anywhere on this Pro's SmugMug site (unless this Pro adds a non-zero price for the 4x6 matte on the gallery or image level).
- See that blank box? 4x6 Lustre prints will be available for purchase at SmugMug's default price of $0.21 and this Pro will not be notified of any purchase of 4x6 Lustre prints. (Unless this Pro adds 4x6 Lustre pricing at the gallery level for every gallery.)
Step 2: gallery prices
If you want a certain gallery to have prices that are different from your portfolio prices, follow these steps:
Navigate to the gallery that you'd like to price differently.
Choose the
Tools Menu near the top of the page, and click
Set Prices.
Type in a price for any product that you'd like priced differently from your portfolio prices. Click Apply Prices when you're done.
Following our example from above...
The blank boxes above mean that those products will be available at portfolio pricing. So, this Pro's customer will be able to purchase a 4x6 Lustre from this gallery for $.21 and a 5x7 glossy for $15.00.
Any filled in boxes will automatically override portfolio prices. So, this Pro's customers will purchase 4x6 glossies from this gallery for $2.00. Even though in general this Pro does not sell 4x6 matte prints, they are available for purchase from this gallery for $0.50 each.
Tip: After pricing at least one gallery, you can price your other galleries in BULK by clicking Galleries at the top of the pricing page.
Note: If you've set portfolio prices and want to make prints from a certain gallery available "at-cost", we have to apologize for an inconvenience. You'll need to price the gallery at least a penny higher than SmugMug's default prices in order to override your portfolio prices.
Step 3: image prices
If there is a special image you wish to price differently from the portfolio and gallery pricing that you set above, navigate to that image in your SmugMug gallery. Then select "Set Prices" from the Tools Menu above the image.
Follow the steps outlined above for gallery prices, making sure you have chosen the Image option instead of Gallery or Portfolio. Prices you set for any image will override your portfolio and gallery prices.
I need speed!
Our bulk pricing tools make pricing a snap!
From the Apply this pricing: menu, pick a pricing scheme.
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Enter a value where necessary.
Select from the To these: menu where you'd like the pricing applied.
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Click Preview to see what you've done. When you're finished, click Apply Prices.
That's all there is to it!
